MailCleanup

Acceptable Email Bounce Rate in 2026: Benchmarks, Industry Averages & Best Practices

Acceptable Email Bounce Rate

If you are sending emails regularly, one question will always matter: Are your emails actually reaching inboxes? In 2026, inbox providers have become more selective than ever, and even small changes in your email bounce rate can affect your overall deliverability. Many businesses still struggle to understand what an acceptable email bounce rate looks like … Read more

Soft Bounce vs Hard Bounce: Types of Email Bounces & How to Fix Them

Soft Bounce vs Hard Bounce

Soft bounce vs hard bounce is one of the most overlooked topics in email marketing. Yet, it plays a huge role in email deliverability. Many marketers focus on opens and clicks. They rarely check bounce reports. As a result, inbox placement drops slowly without any clear warning. Email bounces may look harmless at first. However, … Read more

11 Best Email Marketing Software for Ecommerce Businesses in 2026

Best Email Marketing Software For Ecommerce

If you run an online store or are planning to start one, you probably feel pulled in a hundred directions: social media ads, paid campaigns, SEO, influencers, and more. But before you dive into all that, let me tell you why investing in the best email marketing software for ecommerce can be one of the … Read more

8 Best SparkPost Alternatives For Better Email Deliverability

SparkPost Alternatives

If you’ve been running into deliverability issues or scaling costs with SparkPost, this guide walks you through the best SparkPost alternatives that offer better inbox rates, clearer analytics, and friendlier support. We’ve tested these tools hands-on to help you choose confidently. Over the years, we’ve seen many marketers and developers look for alternatives to SparkPost … Read more

10 Best Elastic Email Alternatives & Competitors in 2026

Elastic Email Alternatives

Are you on the hunt for the best Elastic Email alternatives in 2026? You’re not alone. While Elastic Email has served many businesses as a reliable email marketing and transactional email tool, it comes with its fair share of challenges. From deliverability concerns and scaling limitations to feature gaps and inconsistent support, more and more … Read more

10 Best SMTP Services & Servers in 2026: Solve Your Email Delivery Headaches

Best SMTP Services

Struggling with low deliverability, bounced messages, or emails landing in spam? You’re not alone. Whether you’re sending transactional receipts, marketing newsletters, or critical account alerts, unreliable SMTP servers can derail your communication. Imagine this: Your carefully crafted welcome series never even reaches a customer’s inbox, or time-sensitive notifications arrive too late. Frustrating, right? The good … Read more

10 Best SendPulse Alternatives To Enhance Your Email Marketing in 2025

SendPulse Alternatives

Email marketing is crucial for businesses today, driving customer engagement and sales. While SendPulse is popular, many seek alternatives for better features, support, or pricing. The global email marketing market is projected to grow to $17.9 billion by 2027, with a 13.3% annual growth rate​​. This highlights the need to stay updated with the best … Read more

Email Verification Features Explained In Detail For Rookie Email Marketers

Email Verification Features Explained

In the fast-paced world of email marketing, understanding the core functionalities of email verification is pivotal. As experts in this field, we’ve seen how the right knowledge can empower new businesses and email marketers. Today, we’re sharing insights on email verification features explained simply and effectively. Email verification isn’t just a technical necessity; it’s a … Read more

10 Best Emailable Alternatives For Affordable & Reliable Email Verification

Emailable Alternatives

Looking for the best Emailable alternatives? You’ve come to the right place… As experienced email marketers, we know how important it is to have a good email list. Emailable has been a great tool for checking emails, but it’s not the only option out there. In this guide, we’re going to show you the top … Read more

10 Best Email List Cleaning Services For Superior List Hygiene

Email List Cleaning Services

Welcome to MailCleanup, the best email list cleaning service for your email marketing efforts. We understand the challenges you face in maintaining a healthy and responsive email list. In the digital world, where email marketing is crucial for success, having a clean and engaged email list is more important than ever. That’s why we’ve dedicated … Read more